Work Your Love
This is WORK YOUR LOVE a TV and social campaign for Voort. For this, Fitzroy teamed up with the Klee & Mercenary squad ( a.k.a. Elroy Klee and yours truly ; ) to create some mixed media animation.
We used a combination of photography, 2D, 3D and cel animation. That we pieced together into these quirky WORK YOUR LOVE heads.
- Mixed Media, CGI, Photography, 3D Animation, Cel Animation
Fitzroy, about the campaign.
Challenge: Voort is at war. A war for talent. Our challenge was to position Voort within the world of young engineers and communicate this in an engaging and relevant way before the competition does.
Insight: Millennials want to spread their wings. They’re looking for flexible and free work environments to gain experience in. They’d rather not feel stuck. For them, a career should be an adventure.
Idea: Would you rather build a bridge than an online following? Whatever you do, work your love. Voort helps you discover the jobs that make your heart beat faster.
- ProductionLinda Cuvelier
- Art DirectionJeena van der Heul
- CopyKim van Dongen
- Direction & AnimationElroy Klee & Timothy Mercenary
- Photography Maurice van der Meijs
- TalentDelia, Jesper, Cheraine, Roy, Moo, Javan
- StylingRianne Boon
- VisagieMichela de Simone